Brand identity / Brand personality / Graphic design
Pedwar is a website development business based in Swansea. They specialise in creating modern and professional websites for small to medium sized businesses throughout South Wales. Lomi Design was asked to create a new logo for their new website.
Pedwar have been established for the past few years and felt it was time to create a new logo to compliment their new website design. Pedwar is the Welsh word for the number 4 and they were keen to have a reference to this in the new logo design.
The final logo uses negative space to create the number 4 and also doubles as a stylised arrow reflecting direction, accuracy and forward thinking.